Those bracelets are already a very popular, and quite common already. But what seems to be the next hit in that shopping session are the "rare" Silly Bandz-the ones that are harder to buy. For example: Hello kitty, Disney characters and more.
Using Google Insights for search- we can see the in the last 90 days there was a rise of more then 900% search of that term: "silly bands".
You can see details in here:
Google insights for the product: "Silly bands"
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